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Old 20th May 2006, 20:44   #1 (permalink)
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Civic advert in cinemas

Went to see Mission Impossible III last night and instead of the usual barrage of stupid adverts before the trailers/movie they showed this huge "making of the Civic advert", how they got the choir together, how they recorded sounds of everything on the Civic etc... was really good, it was on for at least 10 minutes I think, then at the end of it they show the final FULL version of the Civic advert which sounded fantastic in the cinema!

You could hear everyone at the end commenting on how much that advertising must have cost to nuke out all the other usual cinema adverts!!!

I just sat there with a big grin on my face knowing I had one of those lovely cars parked outside the cinema
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Old 20th May 2006, 23:07   #2 (permalink)
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I went to see the MI:3 last week, no such luck for me ,just the normal ads and trailers
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Old 21st May 2006, 09:10   #3 (permalink)
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Which cimena chain was it you went to Fed?
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Old 21st May 2006, 09:16   #4 (permalink)
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Leicester Odeon last night had nothing...
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Old 21st May 2006, 11:55   #5 (permalink)
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Cineworld Southampton Friday MI 3 Showed the making & final ad - Regards to all
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Old 21st May 2006, 12:05   #6 (permalink)
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I wonder if they show that here as well. Propably not, since there's been virtually no ad campaign whatsoever here. There's been no need for one! They have no cars to sell this year anyway, so they'll propably advertise some time later this year.

Did the ad make it worth seeing the film? With Tom Cruise being in it and all...
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Old 21st May 2006, 12:23   #7 (permalink)
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I guess the Odeon/UCI chain are not doing it as went on Friday and no such ad.
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Old 21st May 2006, 15:07   #8 (permalink)
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Quote:
Originally Posted by Jeffao
Cineworld Southampton Friday MI 3 Showed the making & final ad - Regards to all
Cineworld in Middlesbrough, looks like the Cineworld chain with it maybe? (used to be UGC Cinemas).
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Old 21st May 2006, 15:07   #9 (permalink)
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If you haven't seen it the ad and the 'making of' are on the civic site juct click on 'watch'.

http://www.honda.co.uk/civic/

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Old 26th May 2006, 05:10   #10 (permalink)
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Just saw DaVinci Code last night. No Civic advert! I wasn't holding my breath though. They aren't advertising on tv either. Or in any other media for that matter.

They did however show an advert for the new Seat Leon! Very annoying.
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